PRESS RELEASE
IRIS CERAMICA GROUP INTRODUCES STRIKING NEW SURFACES AT HD EXPO
(Las Vegas, May 2023) –Iris Ceramica Group (Booth 5129), a global leader in high-end porcelain and ceramic surfaces, is showcasing products from its key brands Fiandre, Ariostea, Iris Ceramica, Porcelaingres, and SapienStone at HD Expo. The new collections were specially created for the hospitality industry to demonstrate Iris Ceramica Group’s commitment to providing the most innovative technology and design solutions in architectural surfaces.
The stunning, open-flow booth design showcases a combination of Fiandre’s new Maximum Marmi Italian porcelain finishes, featuring walls clad in large formats: Blue Tempest, Alaska White, Celeste Aran, Panda White, Patagonia, Labradorite, Nero Damascato, and Premium White.
In addition, Porcelaingres’ Urban Great Ivory 40x120 is installed on the main floor along with a reception counter surrounded in Porcelaingres’ Royal Stone Palladium Grey.
The booth’s central lounge highlights walls clad in Calacatta Dorato in 24x48, a floor featuring Ariostea Ultra Fragmenta Grigio Luminoso 120x60, and the lounge table and seated benches are displayed in SapienStone’s Rovere Buckskin. Custom vignettes include a bar counter in SapienStone’s Palladium Grey and a stunning bath vanity in SapienStone’s new 4D full-body technology in Kuroca color. An interior wall display showcases Iris Ceramica’s new Bottega d’Arte, a premium-looking terracotta-inspired collection of ceramic wall surfaces ranging from more neutral to bolder tones. Ariostea’s Balance Light Grey will be displayed on the wall behind the display while Pluriball, the new playful collection by Iris Ceramica and Diesel Living, will be showcased right next to it in black and white color.
Maximum Marmi’s large format 120x60 surfaces allow large areas to be covered with a uniform cladding that further enhances the beauty of rooms, while the sub-formats offer the designer flexibility of application. The thickness of just 6 mm allows bespoke architectural elements and refined furnishing accessories to be designed, including stairs, doors, consoles, seats, and tables that embellish interiors, creating total look environments.
The new collections are now available for the U.S. market through Iris Ceramica Group’s own distributors as well as through its nationwide network of distributors and showrooms.
Iris Ceramica Group is a global leader in the development and production of innovative architectural surfaces and high-end solutions for both interior and exterior applications. Headquartered in Italy, the company is renowned for its leadership in innovation, sustainability, and quality. The Group showcases its surfaces exclusively at four high-end showrooms across the U.S., in Chicago, New York, Anaheim, and San Francisco. For more than 60 years, the group has supplied hospitality, automotive, healthcare, retail, and residential clients with an array of architectural and design solutions. For over 10 years, the group has maintained a U.S. manufacturing facility in Tennessee to serve at best the domestic market.
www.irisceramicagroup.com
For more information, images, interviews, or media requests, please contact Giulia Bucci at gbucci@granitifiandre.com